In search of alternatives for individualised workers: A comparative study of freelance organisations

This article contributes to the debate on enterprise culture, which is characterised by celebration of risk-taking and self-realisation, in turn also implies self-responsibilisation atomisation workforce. It does so investigating organisations created with aim finding alternatives for freelancers, who epitomise processes individualisation typical late capitalism. The studied, both companies cooperatives, enable freelancers combine autonomy running their business access labour social rights inclusion a collective. Drawing multiple case study conducted France Italy, investigates how can counteract workforce enacting principles alternative organisations. thus provides twofold contribution critical organisational theory sociological literature work feasible it. Our findings show, first, that culture be challenged through organising even when – category workers embodying contemporary are at stake. Second, these emerging flourishing adding an original empirical ongoing reflections market